Marketing Services:

Mountain View Product Marketing provides the following services for commercial, manufacturing, retail, and nonprofit organizations in the Shenandoah Valley. Let us help you GROW your business!

• Web site design, implementation & maintenance
• Web site hosting
• Web site Search Engine Optimization
• Web Site online advertising
• Marketing Communications (newsletters, brochures, pamphlets, data sheets)
• Product marketing, advertising, & promotion
• Project management
• Technical writing - user manuals &instructions
• Ghost writing case histories for magazine and marketing use
• Sales, Marketing, & Training presentations
• Publicity Special event planning and coordination
• Product launch planning & execution
• Requirements definition

For Small Businesses -

We can help small businesses increase sales and profits by providing effective marketing and advertising strategies, using both print and web-based media. We will work closely with you and your staff to create promotional materials such as press releases, brochures and product data sheets, develop application, installation, and troubleshooting documentation, create catalogs and customer newsletters, and improve the impact of your operation on your customers. We can design, create, and maintain web sites to meet your needs, and even provide very economical web site hosting, if you desire.

For Business-to-Business Firms -

Many business-to-business firms frequently have a number of key customers that provide repeat business so they feel there is no need to develop new customers or introduce new products or technology. But changes in customer business strategy or changing economic conditions can result in a negative impact on your sales and profit margins. Continuously developing new customers and introducing new products and technologies can offset the effects of changing business conditions. We can help businesses develop marketing strategies, plan and implement the introduction of new products and technologies into the marketplace, create and place advertisements, create promotional materials such as brochures, product data sheets, catalogs, and press releases, create newsletters and catalogs, prepare project-specific bid proposals, and provide web site design, implementation, maintenance, and hosting.

For Manufacturing and Industrial Firms -

Many manufacturing and industrial companies have internal marketing and promotion departments. However, they may not have a fully staffed organization capable of timely responses to the need for the diverse range of marketing and sales collateral required in today's changing business environment with the constant flow of new product introductions, product enhancements, and product withdrawals. Also, these firms may need to host special events such as distribution and sales meetings, customer conferences, and user group meetings. We can help these firms meet their marketing and promotion goals by providing short-term assistance when uneven workflow or a mismatch of available employee skills and project requirements would impact the implementation of sales and marketing plans. We can assist with the planning and realization of special events. We can also help with long-term product planning, identification of product requirements, and the definition of development and product marketing processes.

Web Site Design and Implementation:

In today's high technology world, many prospective clients use the Internet (World Wide Web or 'the web') to gather information. Whether searching for information about products or services, researching a company to provide those products or services, or just searching for an address, telephone number, hours of operation, or directions, more and more people are using the Internet each day.

If a prospective client doesn't find any information about your business on the Internet, you don't exist! Instead, they will usually turn to a competitor that has a web presence simply because they feel "more informed".

Maintaining a professional looking web site that tells your story enhances your image and makes you appear more up-to-date and technology-aware when compared to your competition that has a poorly designed site or no web site at all. Also, receiving e-mail at your own domain name makes a better impression than having it addressed to "aol.com" or a free e-mail service such as "hotmail.com".

Because you know your organization better than anyone else, we will work closely with you and your staff to design and create an attractive web site that accurately reflects your values and business practices.

Web Site Hosting:

Finding a reliable web-hosting provider is extremely time consuming and the consequences of making a wrong decision can be severe. We know your time is valuable and we are as concerned with having a reliable web site hosting provider as you are.

To help you get your web site established quickly and easily, we have researched hundreds of web hosting providers and selected an established, full-service provider that is both reliable and reasonably priced. We lease space on their servers so we can offer you web site hosting services utilizing their facilities, backed-up by their 24-hour monitoring and technical support. Web site hosting services are provided through www.ShenValleyOnline.net.

Project Management:

Both small businesses and larger manufacturing and industrial companies can have uneven project schedules that result in the over-allocation of employee resources in busy times or when their business volume is expanding. These conditions can cause customer dissatisfaction through both schedule slippage and insufficient or inadequate customer contact. We can help by providing project-specific bid proposals, project management, project coordination, project documentation, and project training services for individual projects that will help you to maintain project schedules and insure your customer's satisfaction.

Local Business Directories:

In today's high technology world, many people use the Internet to gather information. Whether searching for products or services, researching a company that provides those products or services, or just searching for an address, telephone number, or hours of operation, more and more people are using the Internet each day.

www.ShenValleyOnline.net includes directories of local business and organizations to help prospective customers and clients find you and your web site. By including a link to your web site, your directory listing will improve your web site's search engine ranking. These directory listings are not meant to replace your own web site, just to provide some basic information and help attract potential clients to your web site.